Quote
Website
Your website is your face on the internet
— Don’t let it walk around looking like you just woke up.
Let us help you present your best face
No Botox
No Surgery
No Cosmetics
Your digital face should have a few essential things to ensure you look attractive, friendly, and trustworthy. Here’s a list of must-have and why they matter:
1
Home Page
=The Face Itself
This is your “Hey, look at me!” moment.
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The Home Page is what people see first (the face).
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Smile too hard and you look desperate. Don’t smile and you look suspicious.
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Your homepage should welcome, impress, and hint at your personality, just like your charming grin.
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Purpose: First impression; it quickly tells visitors who you are and what you offer.
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Must Include: A clear headline, a brief value proposition, main services/products, and navigation to other pages.
2
About Page
=The Eyes 👀
“The window to your soul… or at least your company’s personality.”
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This is where people look deep into your eyes and decide if they trust you — or if they should quietly back away and clear their browser history.
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A great About page says:
👁️ “Here’s who we are.”
👁️ “Here’s why we do what we do.”
👁️ “Here’s why you should care (and maybe send us money).”
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It’s your chance to go from “just another website” to “oh, I like these people.”
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Purpose: Builds trust and connection; tells your story.
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Must Include: Background, mission/vision, team members, what makes you unique.
3
Contact Page
= The Mouth
This is how you speak back.
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Want people to call, email, or send a carrier pigeon? This is where you say, “Talk to me!”
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Don’t mumble. Make it obvious: “Click here, we’d love to chat!”
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Bonus if it has a form that's not more complicated than filing taxes.
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Purpose: Lets people get in touch with you easily.
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Must Include: Contact form, email, phone number, physical address (if relevant), social media links, maybe even a map.
4
Products/Services Page
= The Hands
This is what you DO.
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Imagine someone asking, “So, what can you do for me?” If you shrug, they leave. Your hands (services) should be open, ready, and not slapping people with confusion.
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Break it down:
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What it is – No mystery. Don’t make people guess.
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What it does – Explain like you’re telling your grandma (but make it sound cooler).
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Why they need it – Benefits, not just features. (“Now with 12.6 gigawatts” means nothing. “Helps you sleep better at night”? Bingo.)
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A separate page for each service/product provides the advantage of :
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Improved SEO. Search engines love focused content.
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Better user experience. Clean navigation and clarity increases conversion rates.
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More effective for marketing and ads.
5
Privacy Policy
= The Eyebrows
They raise when people get suspicious.
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"Are you spying on me?” they ask.
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Your privacy policy says, “Chill, I only track your clicks so I can serve you better… and maybe sell you things. But politely.”
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A must-have, unless you enjoy lawsuits.
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Purpose: Legal requirement if you're collecting any user data (e.g., forms, cookies, analytics).
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Must Include: What data you collect, how you use it, third-party involvement, cookie policies.
6
Terms & Conditions
= The Legal Beard
“The part of your website that says, ‘I may be fun, but I’ve also got a lawyer.’”
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Let’s be real: nobody wants to read the Terms & Conditions. But like a good, well-groomed beard, it says:
“I’m mature. I’ve got boundaries. And I take things seriously... when I have to.”
This page is where you lay down the rules — politely but firmly:
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What people can and can’t do on your site.
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How payments, refunds, or returns work.
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Who’s responsible if something explodes (spoiler: usually not you).
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What happens with your content and theirs.
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It's not thrilling. But it’s necessary — like wearing pants in public.
And while you can add a sprinkle of humor (“We don’t sell your data to aliens, promise”), keep it clear and legally solid. This isn’t the page to wing it — get a pro to review it if needed.
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Purpose: Protects your business legally, especially for online services or e-commerce.
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Must Include: Rules of use, payment terms, disclaimers, return/refund policy if applicable.
7
Blog/News Page
= The Brain (Optional but Valuable)
This is where you show off your smarts.
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Share insights, tips, or random thoughts that prove you know stuff.
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A well-updated blog says, “I’m alive!” A blog from 2019 says, “I fell asleep at the keyboard.”
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Purpose: Boosts SEO, establishes authority, provides updates or helpful content.
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Must Include: Searchable posts, categories/tags, CTA to engage users (subscribe, contact, etc.).
8
FAQ Page
= The Nose (Especially for service/product-based sites)
Sniffs out confusion and answers it.
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Save yourself and your users from asking the same questions over and over again.
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Plus, it’s fun to toss in a quirky question like, “Do you accept payment in cookies?”
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Purpose: Reduces customer support needs, answers common questions, builds trust.
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Must Include: Clear Q&A, links to deeper resources where needed.
9
404 Error Page
= The Confused Expression
“That blank stare when you walk into a room and forget why.”
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Oops. This page is basically your website’s way of going:
“Uhhh... I swear it was just here a second ago.”
Something went wrong. The link’s broken, the page moved, or someone typed like they were wearing oven mitts.
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But don’t worry — your site’s not completely lost in cyberspace. This is just a little detour. Like getting off the wrong subway stop, but realizing the coffee shop nearby is even better.
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You can: Go back to the [Homepage] (where everything still makes sense).
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Use the navigation menu (our site’s trusty GPS).
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Or just hit refresh and hope for a miracle (we believe in you).
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And if all else fails, blame the internet goblins. They’re crafty little guys.
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Purpose: Guides users when a page doesn’t exist or is broken.
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Must Include: Friendly message, navigation options, search bar or CTA to get back on track.
Clients
Website Plans:
Rent It. Own It. Or Own It With Help
Plan 1: Rent It
AKA:
“The Digital Airbnb Life”
You're moving into a fully furnished, move-in-ready digital space. We fix the leaks. We repaint the walls. We chase off the spam bots. Keep your site secured. You just enjoy the view.
✔️ Low Startup cost - $187
✔️ Low Monthly cost - $67/month
✔️ We maintain, update, and secure
✔️ You chill
Plan 2: Own It
AKA:
Welcome to Website Homeownership”
You bought the house. It’s all yours. Every pixel, every plugin, every future squeaky floorboard.
✔️ Higher upfront cost $187/Page
✔️ Monthly hosting fees $30/month
✔️ You’re responsible for everything
✔️ Freedom (with a dash of stress)
Plan 3: Own It + Maintenance
AKA:
“You Own the House, But We’re Your Favorite Neighborhood Handyman”
You bought the place, but you’re not about to climb a ladder every time something beeps or breaks. That’s where we come in.
✔️ One-time website ownership cost $187/page
✔️ Monthly Hosting fees $30/month
✔️Our tech support $67/month (updates, fixes, backups, digital hugs)
✔️You focus on your business and coffee, we handle the code.
Still Deciding?
No matter what plan you choose, we’re here to make your website feel like
home sweet homepage.